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SEO & AI search case study: +86% organic traffic
One strategy for both Google and AI search: traditional SEO combined with Entity SEO, AEO and GEO.
+86%organic traffic vs the previous 6 months
21.3KGoogle clicks, up 72%
523Kimpressions, up 64%
127Top-3 keywords, up 94%
ServiceSEO + AI Search Optimization
PlatformsGoogle, AI Overviews, ChatGPT, Gemini, Perplexity
DataSearch Console & analytics
The challenge
What needed to change
The website needed more visibility on Google Search and a solid foundation for being understood and recommended by AI-powered search.
The results
What the data shows
Over six months, organic traffic grew 86% to 9.74K visits compared with the previous six months. Google clicks rose 72% to 21.3K, impressions 64% to 523K, and keywords in the Top 3 grew 94% to 127, with a stronger foundation for visibility across Google AI Overviews, ChatGPT, Gemini and Perplexity.
Source: Search Console & analytics
Audit & research
SEO audit, keyword research and search intent mapping.
On-page & technical
On-page and technical SEO, content optimization and internal linking.
Structured data & entities
Structured data and Entity SEO so search engines understand the business clearly.
AEO & GEO
Answer-ready content for Google AI Overviews, ChatGPT, Gemini and Perplexity.
Gets you found everywhere
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